on May 12, 2024
Reading an ingredient list can be like reading a language you don't understand. But #letsbefrank, understanding ingredients is the first step to making better choices for your skin.
That's why I've broken down my key ingredients across my products, to help you understand why I include them and what they can do for your skin. They're natural, effective, and every single one has an important part to play.
Aloe vera — a hydrating ingredient that soothes irritated skin.
Beeswax — mine's ethically-sourced and moisturising, to leave your lips soft and supple.
Ceramides — the wonderglue found in the outer layers of your skin. They bind cells together to help reduce water loss and keep skin hydrated and protected against irritants and barrier breakdown.
Charcoal — clears out clogged pores for skin that doesn't need a beauty filter.
Cocoa butter — protects and moisturises even the driest of patches.
Coconut oil — nature's solution to dry, patchy, blemished skin.
Coffee seed oil — soothes, moisturises, protects with vitamin E, and energises tired skin.
Evening primrose oil — firms, smooths, and soothes irritated, problem skin.
Eucalyptus — naturally antiseptic, antifungal, antiviral, and anti-inflammatory. Pro smooth, blemish-free skin.
Euphorbia cerifera (candelilla) wax — helps reduce the appearance of stretch marks, wrinkles, and age spots. Also hydrates for extra smooth skin.
Ferulic acid — an antioxidant that pairs perfectly with vitamin C to boost its power and help reduce the appearance of fine lines and uneven skin tone.
Finger lime — a powerful exfoliator that brightens skin, takes on scars, and softens pigmentation.
Glycolic acid — an AHA that gobbles up your top layer of dead, dull skin to reveal a smooth, even complexion.
Goji berry extract — this antioxidant evens out skin tone, leaving it smooth, radiant, and glowy.
Grapeseed oil — packed with vitamins C, D, and E, it firms skin and helps fade the appearance of scars.
Guarana — like an energy drink for your skin. Packed with antioxidants, it helps deliver nutrients and energise tired skin.
Hyaluronic acid — a super humectant that draws in up to 1,000 times its weight in water to hydrate and plump skin without greasiness.
Jojoba beads — environmentally-friendly particles that polish away dry skin for naturally glowing skin.
Kakadu plum — with the highest concentration of vitamin C of any fruit in the world, this native Australian ingredient fights signs of ageing, blemishes, and sun-damaged skin.
Kaolin clay — a centuries-old ingredient that draws out impurities, removes dead skin, and helps manage breakouts.
Lactic acid — a super-hydrating AHA that firms and plumps skin, reducing the appearance of fine lines and wrinkles.
Lanolin — intensely hydrating and ultra-protecting, it soothes cracked lips and skin.
Lavender — relaxes tired skin, puts blemishes to bed, and smells like heaven.
Macadamia seed oil — hydrates and nourishes skin with vitamins A, E, and D.
Magnesium — soothes muscles, eases tension, and calms the mind. Melts into skin while melting away stress.
Mandelic acid — a gentle AHA that smooths texture and supports fresher underarms by targeting odour-causing buildup.
Marshmallow root extract — a soothing ingredient that helps relieve itchy, red, and irritated skin.
Meadowfoam seed oil — rich in fatty acids, it manages skin's oil production. Helps dry skin feel softer and oily skin feel less oily.
Mica — nature's glitter. Teeny tiny, environmentally-friendly particles that give skin a subtle shimmer.
Niacinamide — an active ingredient that settles down redness, improves skin health, and reduces irritation and congestion. Also known as vitamin B3.
Panthenol (vitamin B5) — a skin soother and moisture-retainer that binds water to the skin and protects against environmental stressors.
Papaya and pineapple extract — natural fruit enzymes that gently dissolve dead skin, resulting in glowier, bouncier skin.
Peptides — amino acids that help increase skin moisture levels, reduce the appearance of fine lines, and strengthen skin for a firmer, more youthful look.
Retinol — a form of vitamin A that helps reduce the appearance of fine lines, smooth skin texture, and fade dark spots. Use in the PM and always follow with SPF.
Roasted coffee grinds — a natural exfoliator that buffs away dry, dead skin, leaving you softer and smoother.
Rosehip oil — nourishing and moisturising, it brightens dull skin and helps reduce the appearance of scars and marks.
Salicylic acid — acne's worst nightmare. Derived from willow bark, it gets deep into pores to exfoliate and clear congestion and bacteria.
Shea butter — the secret to softer skin. Soothing, toning, and hydrating without making you feel greasy.
Squalane — a tall drink of water for skin. Antioxidant-packed to make it look healthier, more vibrant, and more hydrated.
Sugar — easily dissolvable to gently buff skin. The result? Softer, smoother, sweeter skin.
Sweet almond oil — packed with antioxidants, it hydrates skin and leaves it soft and supple long after using.
Vitamin C — brightens skin, reduces the appearance of fine lines and hyperpigmentation, and reveals newer, fresher skin.
Vitamin E — an antioxidant that helps protect skin from free radicals and environmental damage. The long-term health hero.
x frank
